It is nothing new anymore that destinations and hotels as well as tour operators and travel agencies are using Virtual Reality to showcase their offers. Most content is 360° content that allows only limited interaction and therefore restricted immersion. An exceptions is Marriott’s Teleporter that enabled an easier immersion by the provision of 4D elements such as wind, heat or moving floors. Now, travel company Expedia is working on “try before you buy” hotel demonstrations that are presented with the HTC Vive. Users have the possibility to walk around a hotel room and use the controllers to open doors and wardrobes as well as to check out the view from the balcony. Exploring hotel rooms with VR prior to booking can help to reduce the risk and make the traveler more secure about his/her decision. So far, only certain Expedia offices have been providing a demo version of the VR experience on the HTC Vive. However, it has been said that the plan is to provide the content soon via all corresponding websites (Expedia.com, Hotels.com, Trivago.com) to the public.
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