For example: “Does Media Agency XYZ offer real Virtual Reality productions?” Or: “Is Tech Company ABC working only on 360º cameras or proper VR equipment?” It is obvious, this often unclear definition leads to an ambiguous, blurry understanding among all participants. 360° videos and VR are completely different practices. We should…
Virtual Reality is one of the most discussed tech topics in the USA, Asia, and of course Europe. On November 3rd – 4th the European VR Congress took place in Warsaw, Poland. This great event was organized by Agora, a Polish media company, and Mimo.ooo an agency dedicated to create VR and 360° videos. The most crucial…
On October 6th, Facebook’s CEO Mark Zuckerberg presented the company’s new advancements in the field of Social VR. Facebook, which acquired Oculus Rift in 2014, has been working on a mind blowing creation which brings Virtual Reality to a next level. The avatars are able to show facial emotions, such as…
Something that we always stumble upon again and again, and that we also get asked a lot, is if it is risky to apply VR. Risky in a way that it endangers a company’s offers, credibility, or finances – without having any real proof that the investments taken are beneficial.…
We have previously mentioned the great potential we see in using photogrammetry as a tool to capture real-life environments and to digitalize them to be used for touristic purposes. Now, another possibility to use this technology to capture the scene has entered the market. Much debated for possible safety hazards,…
Just recently we reported about the different possibilities how Pokémon GO could benefit the tourism industry. After breaking the record number of 100 million users in less than four weeks on the market, the hype is still on-going as it seems. Now, several tourism providers have started to cater to…
Pokémon GO is a recent internet phenomenon that anyone with internet access has heard about. With already more than 65 million current players and rapidly increasing user numbers, it has quickly become the most successful game application of all-time. In essence, it is a mobile AR application where players can move…
The first people who will visit Mars are sitting in a school today. In fact, the first astronauts will arrive before today’s kindergarteners graduate college. To help inspire these students, Lockheed Martin created a one-of-a-kind bus fitted with a lot of high-tech that enables them to explore the surface of Mars to…
Part I Connected to the blog entry about Virtual Reality in museums, we also want to look at the topic from a different perspective. As Augmented Reality is on the other side of the reality continuum (Milgram), we focus today on the other end of the spectrum. AR “[…] describes the…
Yes, just a few weeks after heading to Vienna for our visit to vrei, it drew us back there this past Monday to attend the AVR-Playground conference at the Technical University Vienna, organized by techmagnet, the largest Austrian Tech YouTube channel. We decided very spontaneously to go after having a closer…