Key Fact for Developing Trustworthy 360 Videos

User generated videos (UGVs) have become a commonly accepted source used by potential travelers. Research shows that especially Generation Y tends to trust UGVs more than professional videos. As a recent development in this field, 360-degree videos have emerged and it needs a deeper understanding how these differ from conventional…

Continue reading

Booking via VR?

Amadeus, one of the big Global-Distribution-Systems (GDS), tries to look deep into the future. It’s subsidary company Navitaire introduced the first “Virtual Reality Search and Booking Experience”. The user interacts with VR-glasses and special gloves and selects the desired destination on a virtual globe. Users can search for flights, car-rentals…

Continue reading

Virtual Reality: An Innovative Sneak Preview for Destinations

We finally published our research – Virtual Reality: An Innovative Sneak Preview for Destinations (Click here to see the full version) Virtual reality (VR) is a fast-developing technology, with a broad range of use. The tourism industry, more specifically destinations, may benefit from its potential in the near future. By…

Continue reading

Mars 2117 in VR

Traveling to the galaxy and discovering the universe has always been of special interest for humanity. It is interesting to see, how different companies combine the topic of space travel and Virtual Reality. There are companies who work on using VR as a substitute for real space travel, whereas others apply VR as…

Continue reading